Choctaw Fair & Square

State Fair of Texas Pop-Up

As a Silver Sponsor and Big Tex Education Partner of the State Fair of Texas, Choctaw had big (cowboy) boots to fill. So we enlisted two fabricators to create a custom, Texas-sized slot machine where fairgoers could spin to win stuffed animals and other swag. Our activation also gave guests the opportunity to “play it forward” by donating their prize to the Texas Scottish Rite Hospital for Children. At the end of the day, more than 1,500 games had been played and 350 stuffed animals donated.